Partnership deal provides significant boost for multimedia teaching and student engagement

Vivo and Mobento, two emerging players in the education technology sector have formed a strategic partnership to significantly boost student engagement and increase the breadth of multimedia content available to teachers and students in schools and colleges. The partnership will make video and audio content easier for teachers to find and use and will introduce gamification to reward and motivate students to learn through multimedia content.

London based Vivo, the award-winning recognition and rewards platform, is already used in 650 UK schools, including 20% of secondary schools. The platform is a content-rich social network for students, geared towards making ‘doing good things’ fun. Think charity campaigns, careers advice, inspiring celebrities and volunteering opportunities. It’s a safe environment to access the most enlightening content on the net. Vivo allows teachers to track and analyse student achievements and behaviour. Gamification tools enable students to compete against each other, unlock rewards and build up a Vivo profile. Students can also accumulate vivos to exchange with a number of retail partners, such as New Look and Argos. The partnership with Mobento will significantly increase the multi-media content available to the Vivo user base and help further enrich classrooms.

Mobento, headquartered in New York, is a cloud-based video learning platform, providing multimedia educational content.  It offers over 4,300+ videos, from NASA to Cambridge University, TED Talks, Stanford, Yale and the Khan Academy. Schools can sign up for private accounts to easily centralise, distribute, create courses and track student progress with a blend of multimedia content from their school’s resources and world-class teachers, scientists, business leaders and institutions in Mobento’s public library. Students can engage with diverse content from every field across the education spectrum from footage of Mark Ronson talking about music and remixing to Mark Zuckerberg on how he built Facebook.

The partnership with Vivo means that teachers subscribing to Mobento’s school accounts can now achieve a higher level of engagement, motivating their students to use multi-media content, with Vivo’s gamification and system of rewards.

George Grima, founder of Vivo comments: “We believe that this partnership gives schools and colleges major benefits in terms of accessible content and engagement, with the added motivation provided by gamification and reward.  Vivo’s userbase has grown significantly over the last year.  We now have 80% market share and working with Mobento is an important partnership as part of our international growth strategy.”

The partnership will mean that VivoLite, Vivo’s free-to-use platform, will be available to all Mobento subscribers offering reward based gamification for every video watched.  In addition, schools subscribing to VivoMiles will be able to access Mobento’s diverse range of multimedia content and curation.

Sumner Murphy, founder of Mobento comments: “Contemporary students have grown up with multi-media content and gamification. It makes perfect sense to combine the two to help teachers promote a higher level of engagement in schools.  Our user base now spans 196 countries and we are very excited by the additional motivation we can now offer.”

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